This is about the institutions and businesses we have to deal with on a daily basis. This is about the failure of corporations to serve the people who depend on them for necessities. This is about the breakdown of human civilization.
Today my daughter left home at 8 a.m. to pick up a rental car which would take her on a 200-mile journey to where she would stand for her oral exams to become licensed. When she arrived at the place where she was to pick up the rental car, she found an empty lot. Apparently the corporate representative she spoke with (on more than one occasion) has no idea what’s going on in the real world. The computer told the corporate representative there was a Fayetteville office. The computer told the corporate representative that my daughter could pick up the car at 8:30 a.m. The corporate representative believed what the computer told him. He lives in India.
This is one tiny example of the customer abuse increasingly rampant across the U.S.
Go into a Walmart store. Look for something you bought three months ago. Not only is it not where you last found it, no one in the store knows if it’s been discontinued or if it’s out of stock or where else in the store it might now be located. And since Walmart has been almost universally successful in under-pricing any local competition out of business, there is no place to find that item you want.
Consider my 95-year-old mother who a few years ago agreed to a switch of her phone from Southwestern Bell to Cox since she already had Cox cable. Touted as a money saving move, the switch has meant that when Cox service is down, she has no phone. For the last two days, this woman who will be 96 in August had to walk to a neighbor’s house to use a telephone, and that worked only because the neighbor had a cell phone. Because Cox is out all over town.
Who is responsible? Who cares that this fragile woman can’t use her phone? Will she or any of the Cox customers without phone or cable service be refunded for the days Cox didn’t provide its contracted services? Ha!
Consider my nine-month old refrigerator. As if anticipating the problem, installers set the refrigerator and freezer at their lowest temperature settings. Despite that, the refrigerator has never cooled below 45° even though the FDA says 40° is the highest safe temperature for storing food. Or my new range, also nine months old. The manufacturer saved money by downgrading the controls. The oven light doesn’t come on automatically. Oven temperature is set by ten degree increments instead of five like my former range. Heat pours up from the bottom of the oven door which gaps enough that I see the flames reflected on the floor.
A couple of months ago, I came into the cross hairs of an organized hate group because I said something they didn’t like in a public policy discussion on the Arkansas Times Facebook page. Not content with rationally arguing their views on that forum, they attacked me personally and professionally. One of the places they could harm me was on Amazon.com where my books are for sale. They proceeded to go to each of my books and post 1-star reviews.
In order to report a ‘problem’ with book reviews, you must use certain links. Then the workers (in the Philippines) check the review guidelines and if the reported review violates the guidelines, they are able to remove it. If it doesn’t violate the guidelines, they can’t remove it.
Of the 39 one-star reviews posted to my books on Amazon, fourteen now remain. It took two months and over thirty online requests and repeated phone calls to Amazon service representatives to achieve even this partial success. Amazon service representatives aren’t allowed to remove reviews. That’s only accomplished through a special department which has no phone access.
One service representative kindly explained that if the review change requests aren’t formatted in a specific way, the requests can’t be processed. He took my information and submitted the change requests in the required format and as a result, eight of the 39 reviews were removed. But I never could reach him again because there are thousands of customer service representatives (in Seattle) and the service requests go to whoever is next available and none of the other seven service representatives I spoke with offered any assistance, instead referring me back to the online review report system.
Now I have fourteen 1-star reviews written between March 24 and March 30, 2019, by people whose sole intent is to harm me and there is nothing I can do about it. You would think that any platform presenting itself to the public as a service to authors would carry some responsibility to protect said authors from attacks like this. So far I haven’t found an attorney who knows enough about online entities like Amazon to advise me on whether I can sue Amazon for failing to protect me from this harm.
But I haven’t stopped trying.
The problem, in part, lies with men like Jeff Bezos and Mark Zuckerberg who believe they can set up an enterprise and replace thinking human workers with lists of guidelines and/or algorithms. Anyone who’s ever had a problem on Facebook knows only too well that THERE IS NO PHONE NUMBER to call if you have a problem.
Zuckerberg has refused to delete a purposefully distorted Facebook video of Nancy Pelosi. His response? “We don’t have a policy that stipulates that the information you post on Facebook must be true.” So if it’s not their policy, it must be OK. No responsibility. No morals or ethical standards. Since Facebook is “free,” users have no rights.
I want to sit down with Bezos and explain why a list of review guidelines can never anticipate the myriad problems which might occur. I want him to invest in employees who have the authority to think on their feet. I want to punch him in the face if he doesn’t accept responsibility for the protection of authors whose books are sold on his website.
Companies routinely profit off your crisis whether it’s no rental car, no phone service, or intractable one-star reviews. By refusing to ensure employees are available for customer needs and capable of fully comprehending English and U.S. social norms, corporate moguls like Zuckerberg and Bezos zoom to the top echelons of the world’s wealthiest people along with bankers who can pull off mortgage fraud and the ultra-rich Walton heirs who insist they can’t possibly pay their employees a living wage.
News alert to the Waltons: It’s the employees who earn your fortunes.
Feeling so smug with their “success,” what these greedy MFs don’t realize (or care about) is the steady toll on our society, their contribution to the destruction of the marketplace, the rising level of anger and frustration, or the inevitable outcome when all that bottled up rage manifests itself in violence.
I like to think of a time when vacant big box stores have been converted into housing or indoor farmers markets, when I can wander into a mom and pop store and ask where to find that thing I bought three months ago and they lead me to the shelf where it’s now found. Or they tell me how long it will take for them to get the next order. You know, human interaction, smiles and apologies and gestures of good will.
I like to think of Zuckerberg spending his days sitting face to face with people subject to his data gathering and advertising, to hear real world crises with his genius setup so that he can actually understand the problem. I like to imagine Bezos being subjected to one-star reviews for his books – but then he’s never written a book, so…
I don’t have anything against the people of India or the Philippines or anywhere else where people need jobs. But I don’t think for one minute that the employment of foreign workers is about helping them. It’s about paying the cheapest possible labor in order to generate higher profits for the fat cats at the top.
It’s about pushing customers in need of those goods and services as far as possible toward the brink, of Bezos calculating that authors like me need to market on his website and will continue to use those services even if he doesn’t protect me from hate campaigns. It’s about Walmart knowing they’ve destroyed all the local stores and entire companies and product lines in order to create a monopoly on the majority of consumer goods.
None of this is new. It’s a creeping illness in our society—and the world—that has yet to hit bottom. We’re hooked on what they offer and can’t get off the hook.
How long before we revolt? The guillotine comes to mind.
Michael Douglas in Falling Down: https://www.youtube.com/watch?v=XkwQ6EjLdMQ
Jack Nicholson in Five Easy Pieces: https://www.youtube.com/watch?v=hdIXrF34Bz0